Across all franchise organizations in the world, there are two key elements that are not always in agreement, and most definitely neither of which is always equal, the franchisor and the franchisee. It is fair to say that though we are functionally dependent on each other, we no doubt have different goals and ideals as we operate from different perspectives.
At the end of the day, we – the franchisees, our families, our employees, our investment, our blood, sweat, and tears – are the true representation of the brand. The success or failure is our responsibility. It is naive for us to feel we can depend on the franchisor to make the best decisions for us.
There are major changes and opportunities within the industry right now. We are positioned well, but are our best interests in these opportunities being properly represented? If you can’t answer that with 100% certainty, there is a reason for that pause. These are exciting times, and we all hope that our respective businesses are made stronger and more profitable through these opportunities. However, we owe it to ourselves and our families to acknowledge and understand that we also face great risk.
The formation of the CPRIOA creates an effective stage for member franchisees to discuss and debate these critical issues. Through more efficient communication and mutual understanding, the CPRIOA can play an instrumental role in developing healthy and long-lasting relationships with all stakeholders in our ecosystem.
CPRIOA Founding Members/Board of Directors: